The Intelligence Loop
GRASPCAST Podcast CLIP INTEL Extract + Score GRASPSOCIAL Social Platforms PERFORMANCE Views, ER, Lift The Intelligence Loop PREDICTIONS Calibrated
Platform Performance
Instagram
@theleverage.lab
12.4K followers
Clips Posted (90d)
24
Total Reach
342K
Avg Engagement
8.4%
Save Rate
3.2%
Top Clip
The Hidden Cost of Free Pricing
22.8K views, 12.1% ER
Best time: Tue 11AM, Thu 2PM
TikTok
@leveragelab
8.1K followers
Clips Posted (90d)
18
Total Reach
518K
Avg Engagement
6.2%
Completion Rate
48%
Top Clip
Why VCs Hate Usage-Based Pricing
47.3K views, 7.8% ER
Best time: Wed 6PM, Sat 10AM
YouTube Shorts
The Leverage Lab
4.2K subs
Clips Posted (90d)
12
Total Reach
186K
Avg Engagement
4.8%
Avg Watch Time
72%
Top Clip
The $10M Pricing Mistake
31.2K views, 5.4% ER
Best time: Mon 8AM, Fri 12PM
Cross-Platform Clip Performance
Clip Source Episode IG Views IG ER TikTok Views TT ER YT Views YT ER Best Platform Podcast Lift
The Hidden Cost of Free Pricing Ep 147 22.8K 12.1% 34.1K 8.2% 15.4K 5.1% TikTok +840 downloads
Why VCs Hate Usage-Based Pricing Ep 147 14.2K 7.4% 47.3K 7.8% 12.1K 4.2% TikTok +1,240 downloads
The $10M Pricing Mistake Ep 145 18.4K 9.8% 28.7K 6.5% 31.2K 5.4% YouTube +680 downloads
Enterprise vs SMB Ep 146 8.1K 5.2% 12.4K 4.1% 9.8K 3.8% TikTok +320 downloads
When to Raise Prices Ep 144 11.7K 6.8% 19.2K 5.9% 7.4K 3.2% TikTok +510 downloads
Freemium is Dead Ep 143 28.1K 14.2% 41.8K 9.1% 22.6K 6.7% TikTok +1,890 downloads
The Retention Playbook Ep 142 9.4K 5.8% 15.8K 4.8% 11.2K 4.1% TikTok +420 downloads
SaaS Pricing Tiers Ep 141 16.2K 8.9% 23.4K 6.2% 14.8K 4.9% TikTok +730 downloads
Social-to-Podcast Funnel
Social Impressions
1.04M impressions 100%
7.0% engaged
Social Engagement
72.4K engagements 7.0%
11.6% clicked
Link Clicks
8,400 clicks 11.6%
50.0% listened
Podcast Listens
4,200 listens 50.0%
20.0% subscribed
New Subscribers
840 subs 20.0%
Platform Routing Intelligence
Ivy recommends where to route each clip type for maximum impact
Clip Type Best Platform Why Avg Performance Lift
Hot takes / contrarian TikTok Algorithm favors polarizing content +34% vs other platforms
Deep analysis / frameworks YouTube Shorts Longer watch time tolerance +22%
Quotable / inspirational Instagram Reels Save rate 3x higher +28%
Behind-the-scenes Instagram Stories Personal feel converts +18%
Data / stats-heavy LinkedIn Professional audience engagement +41%
Feedback Loop Intelligence
Social performance improves SignalCast predictions
95% 85% 75% Jan Feb Mar Apr May 92.4%
Your TikTok clips consistently outperform Instagram by 2.1x in raw views, but Instagram drives 1.8x more podcast downloads per view. Recommendation: Prioritize TikTok for reach and brand awareness, Instagram for direct podcast growth. Consider a 60/40 split for the next 30 days and I'll measure the impact.